- Monthly Strategic Planning Process
Following the completion of your initial Evaluation, we combine your goals with our insights to create a customized 6-month plan for your company based on your emerging or growing client needs.
- Analyze results At the beginning of each month, we create a customized report analyzing the results of our prior month’s work. This report includes: your website analytics, social media activity, inbound marketing progress, and digital advertising results. By integrating AI-powered analytics, we gain deeper insights into performance trends and uncover opportunities more efficiently.
- New ideas Your digital marketing team will use your report to find opportunities for SEO tactics, content marketing ideas, improvements to user experience on your website, or iterations on social or advertising campaigns. With the help of AI, we can identify these opportunities faster and with greater precision, ensuring our ideas are grounded in data and aligned with your goals.
- Work on tasks Throughout the month, we work to execute our agreed-upon tasks. AI tools streamline workflows by automating repetitive tasks, allowing our experts to focus on delivering impactful results. All tasks and communication are handled by our project management system so you have visibility into our due dates and yours.
- Plan ahead Throughout the month, we’ll continue to have new ideas. We’ll document these ideas, validate them when we run your next report, and present them at your monthly kick-off meeting as the cycle begins again. AI helps us stay proactive by forecasting trends and identifying potential pivots to keep your strategy aligned with ever-changing market dynamics.
Every six months, we create a six-month report and plan to ensure we are keeping both short and long-term results in mind as our work together progresses.
- Typical monthly client plans
These are sample plans of some of our different types of clients. Your plan will be customized by your goals and needs, with the added benefit of AI tools to analyze your data and refine strategies for optimal results. Check out our list of our Services/Solutions like SEO, design, email marketing, and more that will go into your customized plan.
Emerging clients
Emerging business clients are typically starting their digital marketing journey. Often these clients have a single in-house person in charge of marketing efforts.
- Kick-off, with an evaluation and strategy development. AI tools enhance this process by analyzing your market position and identifying opportunities faster.
- SEO website analytics review, including on-site-goal measurement and technical SEO review. AI tools enhance this process by analyzing your market position and identifying opportunities faster.
- SEO Keyword research using AI-driven tools to identify high-impact keywords and search trends.
- Content marketing strategy and implementation following topic clusters, supported by AI to streamline content ideation and ensure relevance to your audience.
- Ghostwriting content for blog posts, whitepapers, and website content with AI enabling faster drafts and keyword optimization for SEO.
- Email marketing where AI assists in personalizing campaigns to improve engagement.
- Iteration on website user experience, design, and functionality, informed by AI-driven testing and user behavior analysis.
Every six months, we create a six-month report and plan to ensure we are keeping both short and long-term results in mind as our work together progresses.
Growing clients
Growing business clients have typically made an investment in digital marketing and are working to improve their ongoing results. These clients often have an in-house marketing team who need outside support.
- Kick-off, with an evaluation and strategy development. AI tools provide deeper insights into your existing efforts, helping us refine strategies more efficiently.
- SEO website analytics review, including on-site goal measurement and technical SEO review, enhanced by AI-driven analytics to identify actionable insights.
- SEO Keyword research using AI to uncover keyword opportunities and search trends that align with your target audience.
- Content marketing strategy and implementation following topic clusters, where AI accelerates content planning and ensures audience relevance.
- Ghostwriting content for blog posts, whitepapers, and website content, supported by AI to streamline drafts and enhance SEO optimization.
- Email marketing with AI-driven personalization to boost engagement and conversions.
- Iteration on website user experience, design, and functionality informed by AI-powered heatmaps and user behavior analysis.
- Inbound marketing strategy, content development, and setup on Hubspot platform with AI assisting in workflow automation and campaign optimization.
- Social media content curation where AI identifies trending topics and optimizes posting schedules for maximum reach.
- Digital advertising leveraging AI to optimize ad targeting, budgeting, and performance metrics.
