Vrakas/Blum Computer Consulting (VBCC) has been a member of the Trivera family since 2023. Our collaboration has enhanced their online presence through improvements in website infrastructure, enriched content, SEO optimization, and refined digital marketing strategies.
The Challenge
VBCC, with over 30 years of industry experience and a strong reputation, faced challenges in online visibility, often being overshadowed by competitors. Their website had become outdated and required technical upgrades to improve performance. To enhance their digital presence and boost brand visibility in a competitive market, they sought assistance to strengthen their online footprint.
The Solution
Trivera and VBCC engaged in our established discovery process to formulate a thorough plan with recommendations aimed at enhancing their online presence and user experience. The plan would encompass the following initiatives, among others:
- Update website with a modern design
- Improve website infrastructure to enhance user experience
- Reorganize page layouts to prioritize relevant content
- Improve mobile experience
- Technical onsite SEO improvements
- Drive organic traffic through SEO improvements
- Audit and refine website content for clarity and effectiveness
- Utilize Paid Search campaigns to generate leads and boost website traffic
The Results
The integration of UI/UX improvements and SEO optimization has modernized the website, making it more user-friendly with a strong mobile experience, leading to higher user engagement. Additionally, the strategic execution of a well-managed Paid Search campaign and SEO improvements have substantially increased website traffic. Trivera and VBCC maintain a close partnership, using data-driven insights to help VBCC stay ahead in their industry, continuously enhancing their online presence and driving growth.
Key Site Stat Improvements first 6 months of 2024
- Sessions +459%
- Total Users +399%
- New Users +578%
- Engagement rate +12%
- Site Health improved from 65% with 1,123 errors to 100% with ZERO errors
Key Site Stat Improvements first 6 months of 2024
