Long time readers know we have a strong opinion of Ad Agencies who claim to be experts at Web.
They never cease to reinforce that opinion.
We were recently invited to bid on a project for a pretty high profiel local orgnaization. The project contained a signficant Web component. The majority of respondants were Ad Agencies...just for grins I decided to check out our competition.
Over HALF of them couldn't be found in Google...
...even if you knew their name.
A basic fundamental of Web 1.0... totally absent, and begging the question: "If they don't get Web 1.0, how will they EVER get Web 2.0?"
Traiditional Agencies are becoming the buggy whip manufatures of the new