Great Lakes Radiologists/Women's Vein Clinics

Great Lakes Radiologists is a text book case of what a well-constructed and perfectly executed Search Engine Opmtization program is capable of acheiving.

Two years ago, a Google search for Varicose Vein Treatment in Milwaukee produced a list of directories, non-targeted medical information sites, and news links. What wasn't there were listings for any of the vein clinics in the Milwaukee area, even thought there were over a dozen.  All of them had Web sites, but there wasn't a single one that built their site in a way that the Search Engines felt they should occupy the top spot.

Great Lakes Radiologists was one of them.

In an effort to get serious about capturing a larger market share they contacted Trivera. Re-branding and repositioning themselves as the Women's Vein Clinics of Greater Milwaukee, gave us the opportunity to register a domain name with "vein" and "clinic" right in it.  Even though they didn't have any actual clinics in the city of Milwaukee, "Greater Milwaukee" in their name gave us that legimate entre into the search engines. The site was opmitized using all the techniques and tools that Trivera has mastered thoughout a history of SEO services that began before Google even existed.

The brand new domain immediately began to get traction in Yahoo, MSN and AOL. Because the domain name was brand new, Google kept the site in its "sand box" for a few months. But after that short period of typical probationary exile, the site skyrocketed to page 1 positions in every one of the 23 keyword phrases we optimized it for. Within 6 months there wasn't single targeted keyword phrase that didn't have them come up in position 1,2 or 3.  Traffic to their site continued to increase, and two years later, the site still owns top organic positions. A plethora of Paid Placement ads now peppers the first page to try to undermine that succcess. But when you take the fact that people are 3 times more likely to click on the top organic result than any of the paid listings and combine that with the cost for those paid ads, our client has come out the obvious victor.

And Trivera was happy to help.